In 2006, Hazel Grian spent six months in HP Labs in Bristol in the Mobile and Media Systems Lab. With an open brief to collaborate with Labs researchers around video on mobile devices, Hazel focussed on Alternative Reality Games, which use interactive narrative across many different platforms to tell a story.
With extra support from HP Labs, Watershed and other funders, in January 2007 Hazel moved into Watershed and launched MeiGeist, an eight-week Alternative Reality Game created from the research undertaken as part of the residency.
Blending fiction with reality by telling its story across different media including websites, text message, live events and email, 30,000 people around the world took part in the game, referring to it as ‘the funniest game of all time!” and “the ARG event of the year!’
The full report and research gathered can be downloaded in pdf format iShed website.
Tags: Bristol, game, games, media, mobile, Research
